The Difference Between Traditional Design and Digital Design

A common question asked by many - what is the difference between traditional design and digital design? Branding and design experts offer their explanation on the matter:In the strict sense, traditional design refers to print based creative. Graphic design initially revolved around print advertising and editorial. Designers ...

Marketing Strategies – Making Indirect Marketing Work for You

What is "indirect" marketing? It is quite different than its opposite, "direct" marketing. Indirect marketing is indeed a more passive strategy. It often times happens on its own through actions that are not as aggressive and/ or channeled as direct approaches.Direct marketing, on the other hand, is more self-explanatory. ...